Perhaps in recognition of the power of social media to transcend national and geographical boundaries as well as its ability to generate awareness and build excitement, the organizing committee behind Singapore’s successful bid to host the inaugural Youth Olympics in 2010 announced that new media will be extensively used.
This is what the Straits Times–the country’s state paper–said: “The new media platform will be extensively used to reach out to youths worldwide by developing youth communities and strengthening the connections between young people even before the YOG begins.” (Feb 21, 2008, ST)
Check out the following 2010 social media sites:
Youth.sg 2010 discussion forum
1 Response to “Singapore2010 – New media to be extensively used in Youth Olympics 2010”